Hair Straightener (Ion Technology, Ceramic Diamond & Keratin Coating)Is it possible to protect hair when styling it? Yes it is, with Bellissima Creativity Ion that combines ion technology with the exclusive ceramic diamond and keratin coating for smooth or wavy, shiny and rich hair with no frizz. Ion technology helps maintain natural hydration of hair and reduces the frizz effect. Hair is soft and silky from the first use. The ceramic coating enriched with diamond and keratin microparticles helps protect against heat,