Virtue Full Shampoo 240MlFancy a shampoo that rebuilds damage with every use? Us too! Enter, Virtues Full Shampoo, a game changing way to cleanse and care for your (increasingly) magnificent mane. A true innovation in hair care, Virtues advanced formulations are enriched with Alpha Keratin 60ku, a whole, human keratin born from regenerative medicine. Since it is identical to the keratin in your hair, the protein is instantly recognised, binding directly to areas of damage and